At evian, we believe putting your health and wellness* first is an essential luxury to make life feel more joyous.

evian reignites its iconic Live Young signature inspiring people to adopt joyful behaviours and a youthful mindset regardless of their age.

Our new campaign, pays homage to evian’s unique heritage of the pristine French Alps, where evian’s mountain-made natural mineral water is sourced through 15 years of natural filtration through Alpine glacial rocks.

A joyful journey to discover the 'Mountain of Youth’, this destination among the clouds, part French Alps and part mystical land, which is steeped in the purity** of evian mineral water.

At the Mountain of Youth, inhabitants of all ages are adopting a youthful and optimistic mindset to enjoy a fulfilled lifestyle.

Find out how you can live young too, in a simple,

joyful manner.

They share a deep sense of self care and a very chic je ne sais quoi, inspiring others to live young.

Stay active and drink mountain-made minerals

Among these mischievous inhabitants, two new ones joined the evian family alongside Emma Raducanu and Stan Wawrinka, to joyfully play in the snows at the Mountain of Youth.

Frances Tiafoe and Céline Boutier.

With their innate joyful zest for life and healthy hydration* playing a key part in their daily wellness and sporting routine - these sporting stars all embody evian’s Live Young spirit and bring joy and wellness to their day-to-day.

Follow our tennis ambassadors to the Mountain of Youth and discover how they live young.

evian x Wimbledon Partnership

*Drinking at least 2 litres of fluid, including water, a day can contribute to the maintenance of normal physical and cognitive function.​

**evian is pure, as all natural mineral waters​